Name Image Likeness (NIL)

Rose Law Group is a pioneer in the practice of Name, Image, and Likeness (NIL) matters, advising athletes, agents, and educational institutions as they navigate this emerging and complex area. With a solid understanding of the legal and regulatory frameworks governing NIL rights, Rose Law Group helps athletes enhance their commercial opportunities while ensuring compliance with high school and collegiate regulations, state laws, and institutional policies. Acting on behalf of athletes, Rose Law Group negotiates contracts with NIL agents, securing favorable terms for endorsements, sponsorships, and licensing deals, while safeguarding the athlete’s control over their brand and intellectual property. For agents and educational institutions, Rose Law Group provides strategic advice on structuring compliant NIL programs and agreements, minimizing legal risks and fostering environments that support athlete success. Whether drafting contracts, offering compliance guidance, or facilitating partnerships, Rose Law Group brings a detail-oriented and proactive approach to protecting all parties involved. With a passion for the intersection of sports, business, and law, Rose Law Group remains at the cutting edge of NIL opportunities, helping clients navigate this rapidly shifting legal landscape with confidence and precision.

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In The News

George Finn, Rose Law Group transactional and estate planning attorney, explains why new IRS portability rule is ‘huge for estates’

By Alessandra Malito | Market Watch Ultrawealthy families with millions of dollars to leave behind as inheritances will save a lot on taxes thanks to the Internal Revenue Service’s latest portability rule. Individuals can give up to $12.06 million tax-free to their children and other nonspousal beneficiaries during their lifetime or upon death, under limits for 2022. Anything above that

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Some friendly competition in the Rose Law Group workplace – 3TV/CBS5 Interview

By AZFamily (3TV/CBS 5) 3TV/CBS 5 catches up with Rose Law Group Transactional and Estate Planning Attorney George Finn and firm Chief Digital Officer Madelaine Braggs about the office March Madness bracket tournament. Some offices think basketball championships are distracting… but Rose Law Group believes in FUN. George “Final Four” Finn: “I think everybody’s fairly concentrated on their work and when they’re afforded that luxury of time they’re able

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Zappos founder Tony Hsieh’s friends, family feud over his $500M fortune; George Finn, Rose Law Group transactional and estate planning attorney, weighs in on the importance of a ‘proper estate strategy’

By Katherine Sayre | Wall Street Journal More than a year after former Zappos.com Inc. Chief Executive Tony Hsieh died from injuries sustained in a mysterious fire, his family and friends are feuding over the entrepreneur’s estate including financial claims based on deals scribbled on sticky notes. Mr. Hsieh, known for promoting happiness in the workplace and a fun-loving approach

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